How’s your digital marketing and website presence looking? I know there’s a lot to keep-up with, so here’s some tips and helpful information I’ve come across to help you focus on some specific tasks to further your progress in positioning your business online for great success!
It’s all about the photo! Visual is very important when it comes to web presence, but did you know that search engines do not see images, they read the text added to your images? (title, alt and description) Now we learn that there’s even more you can do! Check out this easy to follow infographic and use the 19 actionable image SEO tips to optimize your images for search – https://seosherpa.com/image-seo/ by SEO Sherpa
Remember vision boards? Maybe some of you still create them… visual goals and written goal lists will never go out of style, they work! Take a look at Rebekah Radice’s article, 5 Simple Ways to Make Your Social Media Goals Stick – https://rebekahradice.com/social-media-goals/
I’ve talked about claiming your Google business listing before, and making sure you post on it regularly to boost your business in search… here’s an article that talks about using it for “Google Maps Marketing” to boost your businesses local shopping in search – https://pixelcutlabs.com/blog/google-maps-marketing/ from Pixel Cut Labs
Get more traffic to your blog posts! Sounds simple, but it’s not, it’s hard work. Take a look at this article featuring a unique method to increase reads and shares on your posts – https://growthbadger.com/double-survey-technique/ from GrowthBadger
Most importantly… make sure your blog posts look great on mobile! I have seen some really good looking websites, and then checked them out on mobile and UGH! what the what? Their web developer forgot that mobile is now in the high 60% for browsing.
Keep up the great work perfecting your online presence!