Marketing Your Business Online – April 2019 Roundup

Marketing Your Business Online – April 2019 Roundup

Marketing your business online is pretty much a second job for most entrepreneurs… I hope this roundup of marketing tip links from the experts help!

Hashtags! am I right? Which ones? How many? Where do I use them? Well… for sure use them on Instagram, duh! Here’s help – Bullet Journal Hashtags: My Complete Instagram Guide (2019) – https://lifebywhitney.com/bullet-journal-hashtags/ by Whitney

Facebook Ads… mo money, mo money, mo money, UGH! I struggle with getting them to perform… do you? Here’s help – 5 Rookie Facebook Ads Mistakes to Avoid – https://kimgarst.com/5-rookie-facebook-ads-mistakes-to-avoid/ by Kim Garst

Don’t have the swipe-up feature? CURSES Instagram! (well really… curses ZUCK!) You can still sell on Insta… here’s help – How Small Businesses Can Use Instagram to Sell Your Services – http://ow.ly/XJHm50r0yCH by Mari Smith

LinkedIn… it’s not just for the unemployed anymore! Download your – 5 Best Practices for Your LinkedIn Page https://hootsuite.com/resources/five-steps-to-a-winning-linkedin-strategy from Hootsuite

And now for my tip! Are you selling products or have a visual business? USE PINTEREST! Pinterest is the one platform that allows you to link your photos back to your website… by pinning photos from your your website and blog. Even if you’ve already pinned all your website photos, not possible if you’re blogging regularly (sarcasm), go through and pin them again. Pin a few a week, please don’t pin them all in one sitting, UGH, your photos need to pop-up in the pinfeed randomly and often.  Use hashtags, and plenty, just like you do on Instagram. Have fun pinning!

 

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Marketing Your Business Online – Annual Link Roundup

Marketing Your Business Online – Annual Link Roundup

It’s been a minute. I really wish I would take my own advice and blog more often, but it just doesn’t happen. AND… confession time, when I logged into my website admin, I had 11 plugins that needed updating including WordPress ? Soooo, I put my own website on my back-up/plugin update schedule along with my clients that auto-pay for that monthly service. Question; can I write off my own expense to my own company for that? ? Anyway, enough about me… I’m here now to give y’all the newest, latest, greatest tips on marketing your business online… and most importantly, making your online business presence, AWESOME!

Social Media Content Calendar Template: This video from Click Minded guides you through creating the perfect content calendar for your biz – https://www.clickminded.com/social-media-calendar/

YouTube Marketing: Did you know that YouTube is the 2nd most popular website in the WORLD?! Second to Google, and Google owns it! So yea, you should be using it. Here’s your guide to get going – https://www.wordstream.com/blog/ws/2018/09/20/youtube-marketing

Google Ads vs Facebook Ads:  THIS IS A GOOD ONE! (sorry for shouting, passionate about this one)
Facebook is tough… and if you know me, you know my nick-name for it Fu-kbook, not my fave platform. However, my clients want results there, so that makes Facebook Ads necessary. And BTW, I love me some Google ?  for website traffic, sooooo no brainer to do ads there, right? Hmmm maybe, maybe not… read this, and decide for yourself – https://agencyanalytics.com/blog/google-ads-vs-facebook-ads

4 Proven Tasks for Successful Instagram Marketing: Instagram marketing? Oh hell yes! Even if you just do it for personal, like me, your profile should at least have your biz info in it! Read this and pump up the volume – https://catalystforbusiness.com/proven-tips-investing-instagram-marketing/

Working in the Cloud: OK my people… if you are not working, sharing and taking advantage of cloud computing, well, I’m sorry you are just not working smart. I am a Google Apps girl, duh, I love Google! However, much respect to Microsoft 365… it’s cool, but it’ll cost ya!

Here is a great introduction to Google Apps:


Here is a great introduction to Office 365: 

Now get out there and make your online presence awesome!
xo – Katie

 

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Marketing Your Business Online – February Link RoundUp

Marketing Your Business Online – February Link RoundUp

Here are my favorite February marketing posts to help make your online presence awesome!

Visual learner? Here’s a cool infographic with the “27 Top Content-Marketing Tips Backed by Data” –  http://ow.ly/KuBQ30iAZdj

Did you know that you can now follow #hashtags on Instagram? I prefer it over following peeps…just sayin’.  “How to Use Instagram Hashtags for More Exposure” – http://ow.ly/qX9Y30iAZqI

Need help with scheduling appointments? Use Calendly! I’m using it and loving it – Calendly 

Looking for a new platform to post content, take Reddit for a text drive. I read Reddit for current news updates, my son convinced me, “uhhh it’s the shit, mom”. https://www.redditinc.com/

I’m a fan and follower of these loud, and one foul mouth, awesome men…and here they are together, ahhh snap! Get some giggles and cool insights here – Tony Robbins, Unshakeable, Gratitude & Focusing on Your Steak | #AskGaryVee 242 – https://www.youtube.com/watch?time_continue=5&v=9O8haH2tHWY

You’re emailing your list consistently, right? DUH… of course you are! Grab them by the cojones right in there inbox! “How To Write Email Subject Lines” – http://ow.ly/tN5j30iB0jW

Just in case you do live in a cave…Facebook recently announced that they are changing the newsfeed again, and this time it ain’t lookin’ good for marketing your biz. Here’s Facebook expert, “Mari Smith’s chat about it” – Facebook LIVE

Photo Cred: Takk Coffee House on Tariff Street, Northern Quarter Manchester

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Tech Tip – Deleting Photos and Freeing Up Space on Your Smartphone

Tech Tip – Deleting Photos and Freeing Up Space on Your Smartphone

Is your phone slow? Does it freeze, or does it all of the sudden say ‘out of memory’ when trying to snap that perfect photo for Instagram? Even if you are diligent about deleting photos and videos… do you empty the deleted folder? I completely forgot to do this and could not understand why ‘photos’ was still coming up as the largest storage folder on my iPhone. Emptied, good to go!

Two other culprits of storage-suck; Instagram and Snapchat! You wouldn’t think they would store data on your phone… they’re apps for crying out loud, but they do! So, you just need to delete both apps once in a awhile and then re-load them, you will see them disappear from your storage list, until you start using them again, of course.  Keep an eye on those apps in your storage folder and when they start to reach 500 MB or more delete them and re-upload.

Suggestion: upload the Google Drive app on your phone and transfer photos and videos you want to keep, there.

Happy snapping!

 

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Marketing Your Small Biz: March Link Roundup

Marketing Your Small Biz: March Link Roundup

Here’s my favorite March marketing posts to help make your online presence awesome:

Find Out the Best and Worst Words to Include in an Email Subject Line via Buzz Sumo – http://ow.ly/DSiN30aFJrF

5 Stock Photo Websites That Are Perfect for Instagram via Later.com –  http://ow.ly/IVPV30aFBOW

Google Analytics: How to Analyze the Behavior of Your Site Visitors via Social Media Examiner – http://ow.ly/ckZE30aFChj

Tips to Boost Your Blog Traffic via Jeff Bullas – http://ow.ly/NgRu30aFDEc

5 Reasons Why a Social Media Content Calendar Is Important For Business via Hootsuite – http://ow.ly/oOk730aFIUm

Happy marketing friends!

xo – Katie

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